Insights

Same operator, same capital, same target customer. Twenty kilometres apart, and completely different outcomes. The reason isn't excise policy or rent.

A deep dive into the paid media strategy, creative testing, and funnel optimization behind Healthians' lead generation engine.

The app marketing strategy behind Krishi Network's growth to 4 million+ users — including CPI optimization, organic installs, and referral loops.

How we launched and scaled two D2C brands from zero revenue to consistent monthly orders using brand building and performance marketing.